Privacy Policy
Last updated: June 1, 2026
1. Who We Are
Madeira Hiking Tours ("we", "our", "us") is a hiking and outdoor activities guide operating at madeira-trail-guide.com, run by Sofia Almeida in Funchal, Madeira, Portugal. We provide editorial comparisons of levada walks, hiking tours, adventure sports, and 4×4 excursions.
2. What Data We Collect
We collect almost nothing. Madeira Hiking Tours is a content site — no user accounts, comments, or newsletters. Specifically:
- Analytics (Google Analytics): GA4 with IP anonymisation enabled — aggregated, anonymised page view data. We cannot identify individual visitors. Google's privacy policy: policies.google.com/privacy.
- Cookies: GA4 sets first-party cookies (_ga, _ga_*) for analytics. No personal information stored. Disable in browser settings — the site works fine without them.
- Email: If you contact us at hello@madeira-trail-guide.com, we receive your email address and message. Used only to reply — never added to any mailing list.
We do NOT: sell or share personal data, run retargeting ads, collect payment information (all bookings happen on Viator), or use social media tracking widgets.
3. Affiliate Disclosure
Madeira Hiking Tours participates in the Viator affiliate program (PID: P00303273, MCID: 42383). When you click a Viator link and book, we may earn a small commission at no additional cost. Prices are identical to booking directly.
Recommendations are independent of affiliate relationships. We recommend tours based on quality and value, not commission rates. If a tour isn't worth booking, we say so.
4. Your Rights
Under GDPR: you have the right to know what data we hold (almost certainly nothing beyond anonymised analytics). If you've emailed us and want correspondence deleted, reply and ask — deleted within 30 days. Opt out of Google Analytics via Google's opt-out add-on.
5. Contact
Questions? Email hello@madeira-trail-guide.com with "Privacy" in the subject. I read every message.